environmental perfomance - Dissertation Example

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Corporate environmental performance is an important measure of corporate performance in current era due to the increasing threat posed by global warming and climate ...........

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Environmental Perfomance

Corporate environmental performance is an important measure of corporate performance in current era due to the increasing threat posed by global warming and climate change. Similarly, corporate reputation has also gained immense importance in modern era due to the emergence of CSR and ethical consumerism. A range of research studies has shown that there is direct relationship between environmental performance and corporate reputation. In this context, this study focuses on the impact of corporate environmental performance on corporate reputation in the context of BP which has come under severe criticism in recent years for subdued environmental performance. The current study adopted case study based explanatory research into this topic for evaluating impact of corporate environmental performance on corporate reputation. Positivism philosophy and deductive approach were employed by the researcher for aiding effective analysis of the topic. The researcher developed a detailed case study of

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